Features:

• Tag Added will send the lead information from BoomTown to Audience.
  
  
• The tag used to trigger the integration will start with the tag information listed on the integration under Target Options > Conversation Tags, and will end with the name of an existing template found in Audience:   (Example: AUD_Test Template)

*Note: This tag can be customized, but the integration requires an abbreviation then underscore (_) for the tag to perform*

• When the lead is created in Audience, the note that corresponds with the template name used in the tag will be added to the Submitted Campaigns list:

• The following fields map over into Audience from the lead information in BoomTown:
  
  

  Mapped Fields

  First Name *

  Last Name *

  Email Address *

  Address *

   

  *Note: The fields containing the * are Required fields*
  
  

• Updating the lead in BoomTown will require the addition of another tag (or remove and reapply existing tag), and will create a new lead in Audience.

Setup: BoomTown to Audience Integration

Setup: Audience to BoomTown Integration